About Us

The Alberta Hotel & Lodging Association (AHLA) is a non-profit organization founded in 1919 which represents a broad cross section of Alberta's accommodation and tourism industry.  Our over 900 members are owners and operators of hotels, motels, inns, resorts, bed and breakfasts, lodges, campgrounds and company suppliers to the tourism industry.

Our Mission and Values

Our purpose is to support our members and strengthen Alberta’s tourism and hospitality industry.

Through our four pillars of Tourism Marketing, Member Value Programs, Human Resource Development, and Government Relations we strive to provide programs and services that enhance the economic prosperity and social fabric of our industry.

This statement affirms the Alberta Hotel & Lodging's commitment to uphold high ethical standards while conducting business with AHLA members, vendors and industry partners.  We strive to ensure that the people and companies we associate with support the 8 key values we expect from our members - Respect, Honesty, Trustworthiness, Quality, Stewardship, Celebration, Service and Courage.